Performance, Great Looks, and Value.
Hero Barbell Co. was founded with the mission to create the very best multi-purpose barbell combining world-class performance, breathtaking style, and industry leading value.
Our Customers Love Us

Strength and Whip
STRONG YET FLEXIBLE
A true competition barbell at 28mm diameter (Men's Olympic standard) for an easy grip and great whip for Olympic movements. At 215k tensile strength and a 1500 lb rating bending this bar will not be an issue.

Performance
WICKED-FAST SPIN
Olympic sleeves feature a self-lubricating 8 needle bearings system to ensure unrestricted spin at all loads, providing a smooth feel with no play up and down on the bar shaft..

Dynamic
OPTIMAL FEEL FOR FUNCTIONAL FITNESS WORKOUTS
With medium-depth knurling, it has plenty of knurl for your heavy lifts, but not a shark tooth knurl that rips up your hands during higher rep workouts.

Built to Last
Lifetime Warranty
Hero Barbell Co. provides a lifetime warranty on construction and bending on all of our bars. With proper care and use, this bar will never become loose or dislodge and never requires maintenance other than an occasional wipe down.

Our Story
The Hero Barbell Co. was started by three good friends who believe that fitness, competition, and camaraderie are the keys to a long and healthy life. We like to work out, surf, snowboard, play golf, and coach our kids, but also appreciate a well-smoked rib, a hoppy beer, and a fine bourbon.
While designing our home gyms, we became frustrated by barbell options. We didn’t want to pay a premium for a sub-standard bar with a big corporate logo on it, so we decided to design our own.
Meet the Legend Bar! A barbell we designed for ourselves that doesn’t compromise on performance or style. We hope you appreciate the attention to detail, the fine-tuned spin of the collars, the barbell’s unique styling, and precision cut knurling. We will confidently put our barbells to the test against any barbell in the world.
We are sure you are eager to throw some weight around, so get after it! Like we always say, work hard and play harder.
Cheers!
Three Suburban Legends